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Knowledge Center >> Affiliate Marketing
Affiliate marketing is a form of online advertising, which works on payment by results. Advertisers' products are promoted on website publishers' (affiliates) sites. When visitors click through from the affiliate's site to the advertiser's site and make a purchase, an agreed commission is paid to the affiliate.
Affiliate marketing enables merchants to acquire more customers and affiliates to earn maximum revenue from their audience.
If you advertise your products online, or publish websites, affiliate marketing is an efficient way to generate additional business. It's a cost effective form of advertising for merchants, and a simple way for affiliates to earn revenue from their sites. We provide affiliates with advertisers' text links, banners or buttons to place on their websites. They then pay a commission to the affiliate when a visitor clicks through on a link and takes a specified action, such as filling out a form or making a purchase. For advertisers it's a way of reaching more customers and increasing brand exposure. For affiliates it generates revenue from websites without having to spend time and money selling advertising space or developing complex technology
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An advertiser joins us and provides banners, buttons, and links within their account, making them available for placement by approved affiliates. When a visitor to an affiliate's website clicks on one of the advertiser's banners or links, a cookie is placed on the visitor's browser that identifies the advertiser, affiliate and user. When the visitor makes a purchase online or fills out a form, the transaction is tracked and recorded by agencies like us and the advertiser pays the assigned commission to that particular affiliate / publisher. In this case, the publisher / affiliates buy traffic from Search Engines (PPC), get the traffic on their websites and then send the same to respective advertisers.
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